Digital Arts Online: Apple’s Eight Design Secrets?: “

Love them or hate them, Apple’s impact in the world of product design is difficult to dispute, and even harder to emulate. But Digital Arts Online believes they have distilled Apple’s winning product design formula down into eight ’secrets:’

Secret 1: Engineering supports design — no exceptions

Secret 2: Fewer is better

Secret 3: The experience is the product

Secret 4: The product is the product

Secret 5: You can’t please everyone, so please people with good taste

Secret 6: Leave the past behind

Secret 7: Product names are important. Really important

Secret 8: Group affiliation is the driver

Read the entire article with its detailed explanations here, and be sure to let us know your opinions!

(Via core77.com’s design blog.)